Since joining the Major League Soccer club Inter Miami last year, Argentina's FIFA World Cup-winning captain Lionel Messi has gained immense popularity in the United States of America. Recently, the record eight-time Ballon d'Or winner partnered with American actor Jason Sudeikis and eight-time first- or second-team All-Pro Dan Marino for the highly-anticipated Super Bowl 2024 advertisement.
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The Super Bowl LVIII is scheduled to be played between the Kansas City Chiefs and the San Francisco 49ers at the Allegiant Stadium in Paradise, Nevada on Sunday night (ET). While the Chiefs booked their place at the Super Bowl 2024 after defeating the Baltimore Ravens 17-10, the 49ers beat the Detroit Lions in the NFL Conference Championship.
The Super Bowl 2024 advertisement featuring Lionel Messi, Jason Sudeikis, and Dan Marino has gone viral in no time. In the commercial, the three stars prepare to face off in a sandy soccer match.
Watch Super Bowl 2024 commercial featuring Lionel Messi here:
How much will Messi get paid for his Super Bowl commercial?
American brewery Michelob Ultra hired the 36-year-old Argentine for the commercial, which will reportedly be launched at the Super Bowl 2024 halftime. According to a report by The New York Times, Lionel Messi will receive a juicy $14 million for his 60-second Super Bowl 2024 ad.
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In the Michelob Ultra-Anheuser-Busch commercial, Messi could be seen entering a bar and waiting for an ice-cold beer before doing what he does best, dribbling past his opponents on a beach. According to Marca, a 30-second spot at the Super Bowl 2024 halftime is estimated to cost between $5 million to $10 million while a 60-second spot will cost an estimated $14 million.